Betfair Trading Order flow
So thereās a great way of profiting from trading on Betfair, but on the surface it is unintuitive. People generally get confused by it and most people do it wrong. However, itās the method that Iāve used over many years⦠This technique is called trading order flow.
I just thought it was worth doing a post to explain specifically how I trade with order flow and why it can give you an advantage when trading.
Why I trade order flow
What is order flow? How does it influence what you do? And why is it slightly counter-intuitive?
The interesting thing about my journey through Betfair is when I arrived in the racing markets, I didnāt know anything about horse racing. I looked at the markets and it was a complete mystery to me. Handicaps, different grades of races, different courses⦠I basically had no perception of what I was looking at!
This led to me investing a way of actively trading horse racing that would allow me to profit, despite having a complete lack of knowledge. Over the years, my knowledge has improved so Iāve got a much better understanding of different aspects of racing which has helped me improve my trading. But the core principle of what I do hasnāt changed that much.
Fundamentally, I still work on the same basis when I was novice. Letās reflect on a usual day of normal racingā¦
Where I learnt to trade order flow
When I abandoned my first serious attempt to crack gambling markets I switched to the stock market. That is where I learn about order flow trading.
On financial markets, you had a stock exchange and you would use some trading software to look where orders were in the instrument you were trading. If you were trading an equity market you would have the market price, but if you also had level 2 access you would also see or the buying and selling up and down the order book.
Trading platforms and exchanges would vary but ultimately if you put in a market buy orders, they would appear in the market and if you added up all the market buys and sells would allow you to work out if there was any bias to buy or sell in the market. It was a battle between buyers and sellers. If you had an order to buy you could lock in a profit if the price rose, if the price fell you would probably cover yourself with a stop loss.
When the betting exchanges were created, more specifcally the Betfair exchange. You could do the same thing in a betting market. Well you couldnāt actually, you had to wait till software like Bet Angel was created as that would allow you to trade the sports market like the stock market.
Apart from on this āstock market for sportsā you were trading horse racing, premier league football, golf or maybe Tennis. But in essense I was doing exactly the same thing that I was familair with in financial markets.

Tricks of the trade!
Let me set a scene for you!
Iāve just sat down at my desk, the racing starts in about half an hour and already I can see thereās a race at Towcester. I already know that there are races that I can profit from already!
Iām not looking at the horse, Iām not looking at the course, Iām looking at the market and saying this is how the market is probably likely to trade.
When people ask me to help them with trading, this is what I teach them. I talk to them about the market and the way that the market behaves. This can be a little confusing, especially if you are from a gambling background. If you are used to placing a bet, you will have an opinion and will looking to the market to validate that opinion.
The simple fact is the market doesnāt care less about your opinion it will do what it wants. So whether I think the horse is a good thing or not, whether I think itās overpriced or not. I just look to the market to see if people are predominately backing or laying it.
It is obviously worth knowing a few things about racing to be able to trade it effectively, but where I started and what I essentially do is trade order flow. This involves not looking necessarily at the race itself or any of the runners.
Letās go back to this race. Iāve got a pretty good idea of how I think it will trade. The problem is at the moment itās only done about Ā£46K in turnover and when the race starts it will probably turn over about Ā£800,000. So you can see the Ā£750,000 missing from the market alone.
That £750k will contain information and help us understand the market better.
Waiting for the moneyā¦
At this stage Iāve got an idea thatās how I believe it will trade, but I donāt know exactly whatās going to happen because the Ā£750,000 has yet to arrive in this market. So I can only begin to form my true opinion.
If I took a position now, I think I may get it about right, but my confidence will grow as the money arrives. The more money in the market, the nearer to post time, the more accurate I get.
The reason for this is that as more money arrives, I get more time to watch how the money is arriving and the influence that itās having on the market. The more information I get, the more confident I will become. So itās that last 5 to 10 minutes before the start where most of my activity takes place and where I get the best quality clue as to what is going to happen.
All the way out to an hour before this race is due to start, there isnāt enough information for me. Iāve got a clue as to whatās going to happen, but I canāt say for sure.
Understanding the ambiguity of order flow
This stage is where trading order flow becomes a little bit harder for people to understand.
When you look at the way that people think, they want a yes or a no. They ask, is this going to go in this direction? Just tell me, yes or no?
The fact is, when you trade properly, you canāt give that definitive answer. āLikelyā, āpossiblyā, āon averageā are the sort of words and phrases that I tend to use at this point because you can never say that itās definitely going to happen.
Even with my 20 years trading experience, Iāll still lose two or three races out of ten because it just doesnāt happen. You set up your trade for the price to come in and then you start following the price as it comes in, when suddenly, something goes wrong. Money appears out of nowhere, the horse runs loose, rears or something else gets backed heavily.
Youāre left thinking, āwell, okay, I wanted to trade this one, but I canāt now. It was going to do this and something else has changedā¦ā and thatās the skill.
Itās the flaw and the huge benefit of trading order flow, that the market is uncertain as such and by its nature. It will play on your mind unless you are clam, have a trading plan and stick to it.
People tend to struggle to come to terms with that. People are looking for a black and white answer. I tend to approach the market with a view of what I am looking for, typically: –
- This is what we expect to happen
- This is when itās going to happen
- This is how itās going to happen
- These are the things I’m looking for that can confirm that.
However, these things may not happen, which is exactly what people donāt want to hear!
But the advantage of that is, that because of the uncertainty, it makes the whole process a little bit tougher and unintuitive. This is a benefit because things that are tougher are often more profitable because as they are a little bit harder to do.
Why order flow often confuses people
When people start trading, the concept seems pretty simple. Then they try and replicate the trading they see and realise itās a lot harder than it initially seems.
You have to go through a journey, a sort of apprenticeship, to really truly understand the objective and also how to handle uncertainty.
Itās tough if you have never traded before as the market also seems to be looking over your shoulder half the time. You almost need to invert your thinking.
Very often when I share a trade I get it bounced straight back into my face and someone said āyouāre after timing,ā āwhy didnāt you tell me before it happens?ā
Well, the fact is, when youāre trading order flow, you donāt know this far out. You canāt specifically say before itās happened.
In a nutshell thatās the another wonder of order flow, itās slightly ambigous and that in itself means people very often just canāt understand what you are doing. But the fact it allows you to profit regardless of who goes onto win is obviously a very alluring prospect.
In the next article we examine further information and advice that will get your started on your path to understand one of the most popular Betfair trading strategies.