The Battle to Stop Clever People Betting In December’s Christmas special, The Economist published a long and revealing piece titled “The battle to stop clever people betting”, examining how modern bookmakers identify, restrict, and exclude successful customers. For anyone who has spent serious time betting or trading, the article reads...
Court of Appeal Dismisses Gibson v Betfair
Court of Appeal Dismisses Gibson v Betfair What This Landmark Ruling Really Means for Gamblers and the Betting Industry The Court of Appeal recently delivered its long awaited decision in Gibson v TSE Malta LP (t/a Betfair), a case that many in the gambling world had their eyes on. For years...
Understanding the Starting Price (SP) and Betfair SP (BSP) in Horse Racing
https://youtu.be/mU4k2SkYykc Understanding Starting Price in Horse Racing When you place a bet on a horse race, you’ll often see the option to take the Starting Price — commonly abbreviated as SP. It’s a term with deep roots in the sport and has evolved dramatically in the digital age, especially since the arrival of...
Soft books, sharp books, and betting exchanges
Soft books, sharp books & exchanges Here is a clear, no-nonsense guide to the differences between soft and sharp bookmakers, and why exchanges are where scalable, long-term profits actually reside. What do we mean by “soft” and “sharp” books? Soft bookmakers (most high-street and mainstream apps) focus on recreation and acquisition....
Horse Racing Makes Its Voice Heard
Horse Racing Makes Its Voice Heard Today—Wednesday 10 September 2025—marks a landmark moment in British sport: for the first time in modern history, all horse racing in Britain has been halted in protest over a proposed rise in betting tax. Four major meetings at Lingfield, Carlisle, Uttoxeter and Kempton were cancelled and...
OFFICIAL : How many Betting Accounts Are Restricted
OFFICIAL: Betting Accounts Are Restricted UK Gambling Commission Reveals 4 % of Betting Accounts Were Restricted in 2024 – Here’s What It Means for Punters and Bookies. Why has this story blown up? The UK Gambling Commission (UKGC) has published headline data showing that 643,779 out of 14.9 million active online betting accounts – 4.31 % – were...
Value betting and Betfair trading
Value betting and Betfair trading A long time ago I started modelling sports betting markets. The key question I wanted to answer was are bookmaker odds created. I knew if I could indentify if their offered odds were wrong then I could get en edge over the bookmaker. Alas, I...
How a bookmaker makes money!
https://www.youtube.com/watch?v=2gZjVYoDN3A How a bookmaker makes money! Everybody likes a little bit of a flutter now and again, a bet on their favourite sporting event. When we look at horse racing, it could be the colours of the jockey silks or maybe the name of the horse. Betting on it adds...
Betting tips – Often missing this vital information!
https://www.youtube.com/watch?v=23WyZEVn_30 Betting Tips are a Waste of Money If you lined up all the tipsters and pundits on a major horse race you would...... still not get a clear opinion. When I listen to, or get a tip I often feel a lot of them are wrong, ill-informed and they...